MEDIA INTELLIGENCE FOR BRANDS AND PLATFORMS

You're spending millions on media.
Is it working?

Ellie gives you the answer — what's working, what's not, and what to change. No agencies. No 60-page reports. Independent intelligence, direct to you.

Trusted by Nike · Netflix · T-Mobile · Amazon · BBC · 211+ brands

Turn on Ellie
@creator_name
TikTok · Sponsored
PRODUCT
LOGO
Emotional Engagement
▲ Peak: product reveal
Ellie

Your TikTok campaign drove 3× the brand impact of your Instagram spend.

0
Recall
+pts
0
Intent
top 5%
0
Favor.
+pts

→ Shift budget from Creator B to Creator A. Significantly higher purchase intent in 25-34 demo.

Every year, brands and platforms spend billions on media they can't prove works.

$0B
estimated global ad spend today with unproven ROI

Measurement teams are getting cut. The capability gap is growing.

Platforms report their own results. You need an independent answer.

Even when you get data, it tells you what happened — not what to do next.

That's the problem Ellie solves.

THE INTELLIGENCE LAYER

Ellie sees what your audience actually sees, feels, and remembers.

Real people experience your content in a simulated environment — the same Instagram feed, TikTok scroll, or CTV screen where your audience actually sees it.

Ellie analyzes their real responses and tells you what it means. Not data. Answers.

Measurement is just the beginning →

9:41Instagram🔌
@brand_creatorSponsored
CREATIVE
💖 Peak engagement
+24pt ▲
+18pt ▲
95% conf.
💬
SEE

"87% noticed the product. 12% saw the logo. Your logo placement isn't working."

FEEL

"Peak engagement at the product reveal. Attention drops when the brand mention feels scripted."

ACT

"This campaign works. Double down on Creator A. Cut Creator C — high views, low brand impact."

Whatever the question, Ellie has the answer.

"Is my media spend actually working?"

For brand CMOs, marketing directors, budget holders

The board wants proof. Platform metrics won't cut it. You need independent evidence that your campaign moved the needle — from a source your CFO will believe.

Viator: +24.4pt favorability lift

"Which creator actually drives brand impact?"

For brand managers, heads of social/influencer

Views and likes don't tell you who's moving the needle. You need to know which creator drives brand recall and purchase intent — not just engagement.

"This tells you which creators are really pushing things when it comes to actual brand goals." — HelloFresh

"Is my platform worth the premium?"

For media owners, ad sales, platform monetization

Your advertisers want to know why they should pay your CPM when cheaper alternatives exist. You need independent proof your environment delivers superior results.

"They love seeing their commercial with the heat map over. Sells itself." — Craig, Netflix

"What should I change for next time?"

For everyone — brands, platforms, marketing teams

You have last quarter's data. It tells you what happened. It doesn't tell you what to do. Ellie tells you what to change.

Nike: +25% purchase intent uplift

See it for yourself

Compare platforms — powered by data from 341 studies.

VS
Brand Recall
Purchase Intent
Emotional Engagement

Based on anonymized aggregate data across 341 brand lift studies.

The way brands get answers is changing.

BeforeWith Ellie
📄

The 60-Page Report

  • Commission a study. Wait weeks.
  • Hire a team to interpret the data.
  • The insight is buried on page 43.
  • Platform says their platform works.
  • Start from scratch next quarter.

Ellie Intelligence

  • Tell Ellie what you want to know.
  • AI interprets — in plain language.
  • Get the insight first. Data backs it up.
  • Independent analysis. No bias.
  • Intelligence compounds over time.

From question to answer. Three steps.

01

Brief Ellie

Tell her what you want to know. Which campaign? Which creators? Which platform?

Campaign name...
Select platform ▾
Submit Brief
02

Ellie Analyzes

Real people experience your content in a simulated feed. Ellie measures what they see, feel, and remember.

03

You Decide

Ellie gives you the answer. What's working. What's not. What to change.

Creator A drives 3x impact. Shift budget.
Nike
Netflix
Amazon
T-Mobile
BBC
Coca-Cola
Spotify
P&G
Sainsbury's
Under Armour
Vodafone
L'Oréal
0
studies completed
211+
brands trust Ellie
8+
global markets

"This is exactly what I was looking for. I haven't seen results like this in my previous experience."

— Gregory Hawthorne, BenLabs
WHERE THIS IS GOING

Today, Ellie gives you answers.
Tomorrow, she handles the decisions.

We're building toward a future where brands don't need intermediaries to understand their media spend. No measurement teams interpreting reports. No agencies sitting between you and the truth.

Ellie is becoming the intelligence layer between your media spend and your next decision. Measurement is just the start.

Enterprise-readyISO certification in progressGDPR compliant

Start with a single question.
Build your intelligence layer from there.

Start

One study. See what Ellie finds.

Get in touch
Learn More
Enterprise

Full partnership. Ellie embedded in your decision stack.

Custom
Let's Talk

What would Ellie tell you about your latest campaign?

Paste a link to your latest ad or campaign creative.

Ellie

Interesting. Let us run Ellie on your actual campaign. Book a 15-minute call and we'll show you your first real analysis.

Book Your Analysis Call

Your next campaign doesn't have to be a guess.

See what your media spend actually does — what's working, what's not, and what to change.